
Stop Searching by Your Last Job Title
- Rita Lucero

- Jul 26
- 4 min read
You've updated your resume five times. You've applied to sixty jobs. You've tailored your cover letter until the words stopped making sense. And you're still getting silence.
Here's the thing nobody tells you: the problem usually isn't effort, rather aim.
The mistake almost everyone makes
When people search for jobs, they type in the exact title they used to have. Office Manager. Customer Service Rep. Marketing Coordinator. Then they wonder why the results feel stale, competitive, or just plain wrong for where they are now.
Job titles are inconsistent across companies. One company's "Client Success Manager" is another company's "Account Coordinator" doing the exact same work for ten thousand dollars more. If you're only searching your old title, you're filtering out roles you're already qualified for without even realizing it.
This isn't a beginner problem. This isn't a "never worked remote before" problem. Experienced professionals, career changers, people re-entering the workforce, and people who've worked remote for years all fall into this trap. Nobody teaches you how to search smarter. You just get told to apply more.
What you actually need: a target title strategy
A target title strategy means identifying the range of job titles that match your actual skills, not just the one you happened to hold last. It opens up roles you'd never find otherwise because you'd never think to search for them.
Here's a quick example. Say you spent years managing vendor relationships and internal logistics for a small business. Your old title was "Office Manager." Your target titles could include Operations Coordinator, Vendor Relations Specialist, Client Onboarding Manager, or Business Operations Associate. Same skills. Completely different search results. Completely different pay bands, too.
This is the foundation of what I call Career Target Titles. It's not about reinventing yourself. It's about translating what you already do into language that gets you found by the right roles, remote or not.
The other piece people skip: verification
Job strategy isn't only about finding the right title. It's also about knowing which listings are worth your time and which companies are actually worth working for.
This is where I do a lot of the heavy lifting for people. I pull directly from company ATS career sites, not scraped job boards full of duplicates and reposts, and I run a reputation scan on every company before it ever gets recommended. I keep a database of over 800 remote employers I've already researched, which saves people the endless hours of digging that usually eat up an entire weekend with nothing to show for it.
Here's why the reputation scan matters so much. Two things send people right back to square one after they've already invested in a job:
- Scams: fake postings designed to steal information or waste your time on interviews that never lead anywhere real
- Unfavorable employers: companies with high turnover, poor management, or a track record of burning people out fast
Either one puts you right back where you started, except now you've lost income and momentum you can't get back. A quick check before applying, or letting someone who already tracks this do it for you, protects the time and energy you're putting into this search.
A simple way to start
You don't need to overhaul your whole approach overnight.
Start here:
- List every skill you use in your current or most recent role, not just your job duties
- Search those skills instead of your job title and see what roles come up
- Build a list of 5 to 8 target titles that match your actual capabilities
- Check any company's reputation before applying, or lean on a database that's already done it
- Apply with intention to fewer roles instead of blasting applications everywhere
This shift alone tends to change everything. People go from feeling stuck and discouraged to actually seeing traction, because they're finally searching in the right direction with employers worth their time.
Where this leads
Job strategy isn't a one time fix. It's an ongoing skill, and it applies whether you're chasing your first remote role, pivoting industries, or just tired of applying into a void. Remote work happens to be where I spend most of my time helping people, because that's where the noise and confusion are loudest right now. But the strategy underneath it works for any job search, remote or in office.
What I actually do
I help people figure out their target titles, clean up their resume so it actually gets past the filters, and match them against a vetted database of over 800 remote employers I've already researched and reputation scanned. Sometimes that's a full strategy session. Sometimes it's just a second set of eyes on a resume that's clearly working against you instead of for you.
If any of this sounds familiar, send me your resume. Seriously, just email it over and I'll tell you what I see, no fluff, no sales pitch attached to it. If it makes sense to go deeper after that, we can talk about what that looks like.
Email your resume to ai@forthetechofit.com and let's figure out your target titles together.
Rita Lucero | Owner
For The TECH Of It
(C) 2026 FTTI
